Coaching and Development
There’s more to being a professional than knowing the regulations.
Many people avoid networking, using LinkedIn, or trying to win new clients because their previous experience leads them to believe it’s a futile and uncomfortable waste of time. They therefore avoid it, and miss out on the potential for tremendous benefit. Whether it’s through group training or one-on-one coaching, I can offer guidance and answer questions to overcome their fears and offer motivation from my daily use of LinkedIn and 10 years of experience networking on behalf of professional services firms.
The topics on which I frequently present are:
LinkedIn for business development
identify prospects, research for proposals, ask your network for referrals
“elevator pitch,” how to enter and exit a conversation gracefully, and even what groups to join
differentiate from others who do similar work, be memorable and top-of-mind for referrals
Building client relationships
appropriate interactions for each level
Get your team the guidance and support they need.
Confidence goes a long way in business. Sometimes just knowing what to do is the hard part. One-on-one we’ll discuss your goals and your comfort zone, and determine a path that you’re (mostly) comfortable with. Throughout the year I can provide as much or as little support as is needed for you to stay on course.
A personalized marketing plan to help you build
your network and your book of business.
Sometimes just knowing what to do is the hard part. One-on-one we’ll work together to map out your goals and the actions you’ll take to achieve them. Afterward, I can provide as much or as little support as is needed for you to stay on course throughout the year. Since it’s a personalized plan, there’s no one size fits all and no pressure to go outside your comfort zone. Marketing is a broad field and there are many paths to take to get where you’re going.
Many people have great success with networking- and others don’t. It’s all about fit. If you want to improve the results of your time spent with networking, we can discuss your preferences for frequency, timing, geography, audience, and other factors to help you identify, join, and get active with the right networking organization for you. Want my opinion on a specific group you’ve been considering joining? Just ask!